Move aside suitcase
RIMOWA is the undisputed leader of luxury luggage and last fall’s star-studded campaign featuring its new Personal Cross-Body Bag proved it. The four-part film series also featured legends (and very seasoned travelers) Rihanna, Patti Smith, LeBron James, and Roger Federer. It’s not surprising that RIMOWA’s cases are so popular. Unbeatable in their durability and style, the German brand’s iconic aluminium cases are essential travel companions and have been the subject of collaboration for brands including Supreme and Off-White. RIMOWA With the travel industry coming to a forced standstill over the past two years, you’d expect the brand that helped shape the modern-day traveler to scale back. Instead, RIMOWA took the opportunity to explore beyond suitcases and released the Personal Cross-Body Bag, a suitcase for champagne, a set of slick shades, and even a travel guide. RIMOWA 1 / 7 RIMOWA’s Personal Cross-Body Bag takes all of its expertise and packs it into a smaller form. It features a hard-shell case made of lightweight polycarbonate or gleaming aluminium — RIMOWA’s two trademark materials — with grooves running across the exterior that mimic those of the brand’s signature suitcases. Designed for maximum versatility, both material options come with an adjustable leather strap that can be removed to transform it into a clutch. Like their luggage counterparts, both aluminium and polycarbonate Personal bags are built to protect your belongings. Inside, the (almost) indestructible cases there are two open compartments, a zipped pocket, and three card slots that ensure your gear stays in place — gone are the days of squished hand creams and key-scratched phone screens. RIMOWA The RIMOWA Personal Polycarbonate Cross-Body Bag comes in five glossy hues: black, white, desert rose, bamboo, and azure, while the aluminium option is offered in silver with contrasting camel leather straps and interior, and black with matching leather straps and interior.
Reveals an insider's guide
Starting with an exclusive travel guide to Cologne, then with the German capital Berlin, RIMOWA continues the journey of exploration of its home country. For its third chapter, the Maison looks to Frankfurt, a city often regarded as a transit point yet deserving of a fresh perspective. Its history alone lends depth to this dynamic metropolis. But it’s Frankfurt’s unique neighbourhoods, distinguished by iconic architecture and strongly-held identities that set it apart. Formally known as Frankfurt am Main, the city stands as a testament to Germany’s cultural richness, making it a destination worthy of a visit in its own right. We turn to its diverse districts to uncover the essence of Frankfurt, guided by its locals who share their go-to spots. From a 22-hectare urban jungle at the heart of the city, a sprawling food market that dates back over a century, to the galleries that gave it its reputation as a hub for contemporary art, this is Frankfurt through RIMOWA's lens.         Download RIMOWA's guide to Frankfurt now and discover this vibrant city. The guide is only available in English.   Architecture photography : Simon Menges Portrait photography : Marc Krause
Travel made personal
A new RIMOWA favourite is set to hit stores this Fall 2020. Introducing a brand-new collection of Personal cases crafted in the latest Essential colours.   Crafted in the latest polycarbonate Essential collection colours, the much-anticipated RIMOWA Personal product launch marks the 20th anniversary of the brand's pioneering launch of the first-ever polycarbonate suitcase in 2000, an innovation that reverberates throughout the industry to this day.     Expanding beyond travel to more lifestyle products, the RIMOWA Personal was first unveiled on the runway of Dior's Summer 2020 collection as part of a limited-edition capsule collection collaboration with Kim Jones. This latest collection of RIMOWA Personal cases marks the next step in the product's evolution and its incorporation into the brand's core range travel and daily accessories.   Made in Germany and crafted for the first time in ultra-lightweight, dent-resistant grooved polycarbonate, the RIMOWA Personal is a unisex hard-shell crossbody bag meant to house and transport your daily personal essentials. It can be worn with the detachable, adjustable leather body strap or carried like a clutch.   Each detail of the RIMOWA Personal is carefully considered from its perfectly colour-matched straps and leather lining down to its metal rivets, rings and hooks finished in silver or gunmetal. Inside, the interior features two open compartments, a zipped pocket and three card slots.   The new collection will be available in four glossy polycarbonate colours; two permanent (Black & White) and two seasonal hues (Desert Rose & Cactus) that match the latest RIMOWA Essential collections inspired by the Mojave Desert.  
Never still bag collection
For over 120 years, RIMOWA has met revolutions in transportation with a pragmatic, industrial, and resolutely modern approach equipping discerning travellers with carefully-considered tools that facilitate journeys near and far. Now, RIMOWA is excited to unveil a much-anticipated multi-use soft bag line – RIMOWA Never Still.     This novel collection of mobility essentials desired by purposeful travellers of today provide a contemporary, functional, and elegant solution for daily urban commuting, business, and beyond.         Focused on offering a new way to enhance and cater to customer's travel experience, RIMOWA continues its long lineage of product innovation, craftsmanship, and industrial know-how. The introduction of RIMOWA Never Still marks a significant step in evolving the brand's product portfolio with a new take on functional luxury.     "We're excited to enter this new chapter in our brand's history with the launch of the RIMOWA Never Still collection," said Alexandre Arnault, CEO of RIMOWA. "As we have many times over the last 120 years, this new RIMOWA product category continues our long legacy of innovation in travel and mobility. Drawing on our rich design and pioneering savoir-faire, we're building tools that emphasise both functionality and longevity for travellers today."     Defined by its exquisite construction, distinctive design, and nods to signature features of the renowned luggage, the RIMOWA Never Still collection draws on the brand's long history of rethinking the look and feel of travel meeting an evolving mobility landscape head-on.     Made in Italy out of premium materials such as durable, water-repellent canvas and soft-touch full-grain leather, this unisex collection consists of five different products designed for a wide range of uses. Including a small, medium and large-sized backpack, a tote and an essential weekender bag. Each features the unmistakable marks of the iconic German luggage house such as modern, timeless shapes, the renowned RIMOWA grooved design, bespoke hardware showcasing the brand's monogram and logo, a flexible travel strap that allows customers to fix their bag onto their suitcase, a personalisable address tag, and a colour palette that matches favourites from RIMOWA's Essential luggage collection.